KDnuggets Home » News » 2016 » Apr » Meetings » ADMA Data Day – The Force Awakens: Sydney (Apr 27), Melbourne (Apr 29) ( 16:n15 )

ADMA Data Day – The Force Awakens: Sydney (Apr 27), Melbourne (Apr 29)


Exciting addition to Data Day: CMO of The Walt Disney Company Australia/New Zealand will speak about re-igniting the iconic Star Wars brand, and how his team used insights to target marketing activities to a broad range of consumers, leading up to the launch of Star Wars: The Force Awakens.



adma-see-data-new-way

The force awakens at Data Day!

An exciting new addition to the Data Day program, ‘Star’ Speaker, Gavin Ashcroft, Chief Marketing Officer, The Walt Disney Company Australia and New Zealand will speak to re-igniting the iconic Star Wars brand, and how his team used insights to target marketing activities to a broad range of consumers, leading up to the launch of Star Wars: The Force Awakens.

Join us – and a few stormtroopers – for this insightful presentation about creating the ultimate customer engagement strategy all driven by data. You can also be part of a unique virtual reality experience and see behind the scenes footage.

This is your last chance to purchase tickets to Data Day Sydney (April 27) and Data Day Melbourne  (April 29) and hear Gavin Ashcroft as well as a host of experts in the use of data-driven marketing now and into the future.

Plus, KDNUGGETS subscribers save 15% when using code ‘KDNUGGETS15’ at time of booking.

For more information and full program visit www.admadataday.com.au


Sign Up

By subscribing you accept KDnuggets Privacy Policy