- Propensity Scores: A Primer - May 16, 2017.
Propensity scores are used in quasi-experimental and non-experimental research when the researcher must make causal inferences, for example, that exposure to a chemical increases the risk of cancer.
Tags: Customer Experience, Statistics
- Chubb: Customer Experience & Marketing Analytics Manager - Mar 28, 2017.
Seeking a Customer Experience & Marketing Analytics Manager responsible for leading the customer experience and marketing analytics practice within the broader personal lines analytics function.
Tags: Chubb, Customer Experience, Manager, Marketing Analytics, New York City, NJ, NY, PA, Philadelphia, Whitehouse Station
- Interview: Ranjan Sinha, eBay on Advanced Hadoop Cluster Management through Predictive Modeling - Jun 9, 2015.
We discuss categorization of e-commerce analytics, opportunities/ challenges of Big Data, Astro predictive model for Hadoop cluster management, and Apache Kylin.
Tags: Apache Hive, Apache Kylin, Astro, Customer Experience, eBay, Ecommerce, Hadoop, Interview, Predictive Modeling, Ranjan Sinha
- Interview: Brad Klingenberg, StitchFix on Building Analytics-powered Personal Stylist - Mar 20, 2015.
We discuss StitchFix, how it leverages Analytics, understanding customer preferences, and pros-and-cons of involving human judgement in the recommendation process.
Tags: Analytics, Brad Klingenberg, Customer Experience, Recommendations, Stitch Fix
- Big Data Innovation Summit 2014 Toronto: Day 1 Highlights - Aug 6, 2014.
Highlights from the presentations by Big Data leaders from TD Bank, Public Health Ontario and First Nations Education Steering Committee on day 1 of Big Data Innovation Summit 2014 in Toronto, Canada.
Tags: Analytics, Big Data, Conference, Customer Experience, Gartner, Healthcare, IE Group, Innovation, Toronto-Canada
- Business Analytics Innovation Summit 2014 Chicago: Day 1 Highlights - Jul 9, 2014.
Highlights from the presentations by Business Analytics leaders from Bank of America, Northern Trust, AOL and Liberty Mutual on day 1 of Business Analytics Innovation Summit 2014 in Chicago.
Tags: Business Analytics, Conference, Credit Risk, Customer Experience, IE Group, Predictive Analytics
- Interview: Walter Maguire, Chief Field Technologist on HP Big Data Strategy and HAVEn - May 28, 2014.
We discuss how HP views Big Data, capabilities of HP HAVEn, leveraging Big Data for improving customer experience, Analytics challenges, outsourcing criteria and current trends.
Tags: Business Intelligence, Customer Experience, Haven OnDemand, Infrastructure, Interview, Vertica, Walter Maguire
- Qualitative Analytics: Why numbers do not tell the complete story? - Feb 21, 2014.
Data scientists love numbers, yet not all data is numerical. Qualitative analytics should not be ignored, especially given the unique value it provides.
Tags: Customer Experience, Qualitative Analytics, Qualitative Research, Quantitative Analytics, Web Analytics
