Data Models (2)
- 7 Tips for Dealing With Small Data - Jul 29, 2019.
At my workplace, we produce a lot of functional prototypes for our clients. Because of this, I often need to make Small Data go a long way. In this article, I’ll share 7 tips to improve your results when prototyping with small datasets. - Interview: Daqing Zhao, Macys.com on Building Effective Data Models for Marketing - Dec 11, 2014.
We discuss the challenges in identifying the fair price of ad media, recommendations for building effective models for online marketing, unique challenges of Mobile channel, selection of Big Data tools, and more.