- How to Capture Data to Make Business Impact - Mar 21, 2019.
We take a look at the formula for calculating the efficiency of a data capturing method, before going onto explain the concept of Smart Data.
Analytics, Big Data, Data Science, ROI, Smart Data
- Emotional Intelligence for Data Science Teams - Jul 20, 2017.
Here are three lessons for making and demonstrating a greater business impact to your organization, according to Domino Labs most successful customers.
Data Science Team, Domino, Emotion, ROI
- The Top 5 KPIs to Consider When Measuring Your Campaign - Feb 28, 2017.
When it comes to measuring marketing campaign performance or analysing customers in any business, below top 5 Key Performance Indicators (KPIs) needs to be used to strategically drive the business.
Churn, Customer Analytics, KPI, Metrics, ROI, Social Media
- An ode to the analytics grease monkeys - Feb 2, 2017.
Analytics is not one time job. It needs to be automated, deployed and improved for future business analytics requirements. Here an IBM expert discusses about development & deployment of analytics assets and capabilities of it.
Analytics, Analytics Leader, CRISP-DM, Deployment, IBM, IBM DSX, ROI
- New Standard Methodology for Analytical Models - Aug 3, 2015.
Traditional methods for the analytical modelling like CRISP-DM have several shortcomings. Here we describe these friction points in CRISP-DM and introduce a new approach of Standard Methodology for Analytics Models which overcomes them.
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CRISP-DM, Data Mining, Modeling, Olav Laudy, ROI
